In the second edition of their award-winning book, W. Timothy Coombs and Sherry J. Holladay provide a broad and thorough look at the field of public relations in the world today and assess its positive and negative impact on society’s values, knowledge, and perceptions. Uses a range of global, contemporary examples, from multi-national corporations through to the non-profit sector Updated to include discussion of new issues, such as the role and ...
Using an innovative framework, this reader examines the most important and influential writings on modern class relations. Uses an interdisciplinary approach that combines scholarship from political economy, social history, and cultural studies Brings together more than 50 selections rich in theory and empirical detail that span the working, middle, and capitalist classes Analyzes class within the larger context of labor, particularly as it rela ...
A Companion to Media Authorship offers 28 groundbreaking chapters which investigate the practices, attributions, and meanings of authorship. Revitalizing the study within media and cultural studies, this diverse and global collection provides the definitive work on the subject. Rethinks cultures of authorship and challenges the concept of auteurism across multiple media forms Moves beyond notions of the individual to focus on how authorship is c ...
Family Conflict takes a life course approach as it provides an accessible discussion of family conflict issues, processes, and outcomes. Chapters draw on recent theory and research regarding sub-systems and stages in family life to give readers resource-rich overviews of conflict in contemporary families. After the initial chapter presents the landscape of family conflict theory and research, chapters focus on conflict in couple relationships, p ...
We live in a world where a tweet can be instantly retweeted and read by millions around the world in minutes, where a video forwarded to friends can destroy a political career in hours, and where an unknown man or woman can become an international celebrity overnight. Virality: individuals create it, governments fear it, companies would die for it. So what is virality and how does it work? Why does one particular video get millions of views whil ...
The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories ...
Balancing provocative criticism with clear explanations of complex ideas, this student-friendly introduction investigates the crucial role global entertainment media has played in the emergence of transitional capitalism. Examines the influence of global entertainment media on the emergence of transnational capitalism, providing a framework for explaining and understanding world culture as part of changing class relations and media practices Use ...
For the student and general reader, a tour of the digital universe that offers critical observations and new perspectives on human communication and intelligence. Traces the development and diffusion of digital information and communication technologies, providing an analysis of trans-cultural effects among developed and developing nations Provides a balanced analysis of the pros and cons of the adoption and diffusion of digital technologies Exp ...
Global Media Ethics is the first comprehensive cross-cultural exploration of the conceptual and practical issues facing media ethics in a global world. A team of leading journalism experts investigate the impact of major global trends on responsible journalism. The first full-length, truly global textbook on media ethics Explores how current global changes in media promote and inhibit responsible journalism Includes relevant and timely ethical d ...
